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TIME FOR CHANGE
With almost 100 years of history, RACER continues to assert its personality and singular character through change!
A RACER IDENTITY
Change feeds our creativity, innovation is not a problem to solve but a reality to experience!
After 95 years of existence, RACER is still as innovative as ever.
Indeed, since the beginning of our history in 1927 in Vendome, we have constantly evolved through the years to always offer our customers trendy and innovative products.
To do this, we have designed a new logo with the will of a sense of belonging. This clean design is self-sufficient, it is a perfect graphic balance inspiring reliability, authenticity; representing the meeting of passion and design embodied by a team in constant search of excellence. This change of logo carries with it a new state of mind, a new lifestyle, new goals.
A new design enters the family, RACER opens a new page in its history.
We know that tomorrow belongs to us!
In addition, racergloves.com becomes racer1927.com. This change of URL represents the expansion of our range through new universes while remaining faithful to our history. That's why we have naturally included our year of birth 1927 in the address.
OUR PACKAGING IS ALSO GETTING A MAKEOVER!
Packaging being a source of pollution has become a priority for RACER. Therefore, we have designed them to be more environmentally friendly.
No more polybags!
Discover our new packaging made of recycled cardboard.
They have evolved towards an eco-responsible policy while following our values and our commitments towards the objectives of sustainable development. By next year, more than 300,000 polybags will be eliminated from the delivery of our products.
We are working to protect people and the environment in an ever more respectful way.
This development has also led to a change in packaging. This one is always as optimal to the protection of your articles, but, the purity of our boxes reflects the right necessary of high-precision to the service of the beauty of the gesture.
Our objective is to offer you today and tomorrow answers to your requirements.
RACER reinvents itself again and again.
Change is about making new issues possible.
For this reason, RACER continues to conquer new territories to open up to the world; exporting its French style and know-how.